DEAKIN UNIVERSITY - LIBRARY AWARENESS CAMPAIGN

The aim of this project is to create a campaign to remind students of their responsibility to respect and take care of their library in an inclusive, fun and engaging way for students, staff and academics. The final design features quirky, yet amusing character illustrations, each highlighting exaggerated library ‘no no’s’ in a humorous, light-hearted way. The key messages of motivation are:

~ Clean up after yourself before you leave “The Slob”
~ Be respectful of noise levels in quiet study areas “The Gas Bagger”
~ Talk to staff if you see someone disrepecting the space “The Nincompoop”
~ Don’t Bag/hold seats “The Seat Hogger”